Privacy Policy

Last updated: July 2025

At Baked Communications, we are committed to protecting your privacy and ensuring transparency in how we collect and use your personal data. This Privacy Policy outlines the types of information we collect, how we use it, and your rights in relation to your data.

Who We Are

Baked Communications is a UK-based marketing consultancy specialising in hospitality. Our website address is: https://www.bakedcommunications.com

If you have any questions about this Privacy Policy, please email us at hello@bakedcommunications.com

What Information We Collect

We may collect and process the following types of personal data:

  • Contact information (e.g., name, email address, phone number) when you fill out our contact form or get in touch.

  • Business information if you discuss a potential collaboration with us.

  • Technical data including your IP address, browser type, time zone, and cookies to help us improve the user experience.

  • Marketing preferences if you opt-in to receive newsletters or updates.

How We Use Your Data

We only use your data when the law allows us to. Most commonly, we use it to:

  • Respond to enquiries or requests

  • Deliver our services

  • Improve our website and services

  • Send marketing communications (with your consent)

  • Meet legal or regulatory obligations

Lawful Basis for Processing

We rely on one or more of the following legal bases to process your personal data:

  • Consent – when you voluntarily provide your information

  • Contract – when processing is necessary for a service agreement

  • Legal obligation – when we need to comply with the law

  • Legitimate interests – to operate and grow our business

How We Share Your Data

We do not sell your data. We may share it with trusted third-party service providers such as:

  • Website hosting and analytics providers

  • Email marketing platforms (if you’ve opted in)

  • Legal or regulatory authorities when required

All third parties are required to keep your data secure and only use it for specified purposes.

Data Retention

We only keep your personal data for as long as necessary to fulfil the purposes we collected it for, including legal or reporting requirements.

Cookies

When you visit our website, we will ask for your consent to use cookies via a pop-up or banner. Essential cookies are used automatically, but all others require your explicit consent. You can update your preferences at any time.

Your Rights

Under UK data protection laws (GDPR and DPA 2018), you have the right to:

  • Access the data we hold about you

  • Request correction or deletion of your data

  • Object to or restrict processing

  • Withdraw consent (where applicable)

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

For more information or to exercise your rights, email hello@bakedcommunications.com

External Links

Our website may include links to external sites. We are not responsible for the privacy practices or content of those sites.

Changes to This Policy

We may update this Privacy Policy occasionally. You should check this page from time to time to ensure that you are satisfied with any changes.